Promoted Petitions are advertisements, allowing you to have your favorite petitions discovered by thousands of potential supporters. Similar to boosted posts on Facebook or sponsored tweets on Twitter, promoted petitions let you pay to show any petition (including your own) to other potential supporters on RTM or our distribution channels.
How do I Promote a Petition?
By chipping in to promote a petition, a supporter can help a petition be seen by far more people, and get more support. Promotions are available for most petitions on RTM and anyone can chip in, from the petition starter to signers.
Here is what it looks like to chip in to promote a petition on RTM:
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A page like above is displayed to a supporter right after they’ve added their signature.
The supporter has three options:
Chip in to promote the petition to help it get more visibility & signatures
Share it on social media
Don’t do anything right now
Let’s assume the supporter chooses to chip in. This is what the supporter sees next:
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The page describes the amount being spent ($11) buys an advertisement to be shown a certain number of times (138 times).
The number in the calculation change based on the amount the buyer selects.
*If you click “Preview your ad”, you will see an example of the ad.
When a supporter clicks “preview your ad” an image like this appears:
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The image on the petition;
The number of signatures so far;
The title of the petition;
A button to sign the petition.
The next step is to confirm the payment. This is what it looks like:
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The supporter can pay for the promotion with a credit card or use their PayPal account.
The amount they give is up to them.
A supporter can choose to save their payment information to make future transactions even easier.
Once you click “Chip in” button, a pop-up message like below appears as the last step:
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The pop-up page prompts you to become a monthly member. You can agree by clicking the red button if you wish to keep helping the platform and the petitions it holds. You can also avoid this by clicking on the button at the bottom of the pop-up page to skip the membership offer.
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The transaction is complete.
How do Promoted Petitions work?
After signing a petition, you may be presented with the option to promote that petition to other people on RTM
The more you or other supporters chip in, the more people will see the petition
You can control how much to chip in, and at any time
We provide feedback to supporters on how much additional exposure for the petition occurred as a result of your contribution
You already have the ability to share petitions via social networks and email. Promoted Petitions advertising gives you another way to ensure a petition is seen by people outside your network. Our primary target, RTM users, also happen to be the largest group of active changemakers on the Internet. Check out our campaigning guide for others ways to support petitions that you care about!
How do Promotions help petitions?
When someone chips in to promote a petition it helps us share it with wide audiences of action-takers in the RTM community